Attention all MMO developers. When you post pre-release screenshots of your MMO that do not have the UI enabled you are posting an utterly worthless screenshot. Seriously. A large portion of our interaction with the game is with the UI, not the pretty graphics you’re so fond of. When evaluating the game we, as players, are not just evaluating how it looks but how we are going to interact with it. A pretty game with a crappy UI is still a crappy game.
Let me put this into perspective with the obligatory car analogy. Imagine car manufacturers were to post car ads where they showed you a picture only of the back seat. That’s it, just the back seat. You don’t get to see the exterior, you don’t get to see the driver seat, the controls, nothing. Back seat, that’s it. Would this tell you whether you might want to purchase that car? That the exterior is sleek and aerodynamic? The controls seem logically placed and modern? Of course not! You’re just staring at the back seat.
Stop showing us just the back seat and post screenshots with the UI turned on!